A draper with no family connection to the hairdressing industry named Hans Erich Dotter, has a vision to build a company that focuses exclusively on hairdressers as business partners. In 1948, Hans Erich Dotter establishes a chemical factory that focuses on the production and sale of hair cosmetics exclusively for the stylist. In the same year, Goldwell’s very first product is created. Nowadays, Goldwell products have developed from perm, hair care, hair color, to other hair styling products. Goldwell has been known world wide as one of the best hair care and hair treatment brands.